3 Questions Your Homepage Must Answer
- Your home page is the first spot people will usually visit when going to your website
- You make to make an impact and inform your visitors
- These are the must haves!
What do you do?
- You need to answer the question “what do you do?” pretty quickly on your homepage
- You want people to know that they are in the right place and they are going to find the answers to their questions quickly
Who do you serve?
- Not only do you want to let your audience know who you are, but who it is you serve
- This is where your ideal client/customer comes in – you want to make sure your copy, imagery and more is catered to them
How can I work with you?
- A perfect home page always has a clear call to action
- You may want to push your services page or highlight a content freebie for your email list
- Make this pathway clear
- Encourage readers to check out their own homepage. Do they have these elements?
- Create the perfect website with Scope Theory services
February 7, 2021